After typography my second favourite area of design – that I spend way too much time endless scrolling through Pinterest looking at – is packaging design. I cannot resist beautiful packaging – it dictates a lot of my shopping habits because if there are two brands of cool drink on a shelf that are similar in price, I’m going to be picking up the one that has beautiful packaging even if it is a little bit more pricey. I know that is the whole point of packaging – to sway your opinion, and convince you to buy the product that looks nicer, but I am a sucker for all the packaging tricks that they have on the market.
I’ve been getting so lost in looking at beautiful packaging at the moment and I thought that I would share some of my favourite finds with you here. All of these pictures and more can be found on my Pinterest board and all the links to their original sources can be found there as well.
Which one is your favourite?